Auto chooses the recommended AI for each section. Research tools try Perplexity first.
Define Your Business & Offer
Fill in the business details. The more context you give, the richer the strategy.
Tell Campaign OS what only you know
Campaign OS will research the public page once, then bring the findings back here for your review.
New guided workflow
Uses the existing Business Research allowance once. Reviewing and confirming uses no extra AI call.
Review the business analysis
Edit anything that is inaccurate. Your changes are marked as owner-confirmed in the next-stage context.
Editable
Claims found by Campaign OS
Questions for you
Only answer what Campaign OS cannot verify publicly. You can choose “I don’t know”.
View full research
Context for Buyer Research
Live preview
This readable preview updates live as you edit. The full report and unanswered questions are not passed forward.
Analyses, copy, VoC, and activity history are saved under the selected service.
💡 The required page is the primary first-party source for Business Research. Instagram can add context, but it cannot replace that page. Campaign OS stops if the page cannot be verified as public and accessible.
Review What Campaign OS Found
Editable
AI-read website notes. Cross-check and edit this summary before continuing.
Research first to unlock continue.✓ Saved to cloud!
Researching business website and public context…
Starting research...
Sources & Evidence
Structured insights, differentiators, quotes, and competitor gaps saved to Supabase.
Buyer Research
Gather real buyer language before any copy is written. Capture the conversation already happening in your buyer's head.
Confirmed in Business & Offer
Business context for this workflow
This exact confirmed context stays unchanged and is always passed first.
How would you like to build your buyer research?
Choose Campaign OS guidance or use the familiar manual mining controls. Your saved history remains available either way.
Editable research plan
What Campaign OS will mine
The plan is created locally from your confirmed context. It does not use an allowance until you click the mining button.
How Campaign OS chooses what to search
Uses one existing Market Research allowance. Campaign OS will make one Perplexity mining request and will not retry automatically.
Where to research: Reddit (search r/[niche]), Amazon reviews (1-star = fears, 5-star = desires), Quora questions, YouTube comments, G2/Trustpilot reviews. Copy-paste exact quotes — don't paraphrase. The goal is to capture the market's own words.
Find Buyer Language
Mine one source at a time for buyer language, pains, doubts, desires, and copy-ready phrases. Review the plain report, clean it if needed, then add it into the raw VoC box below.
Mine Research uses these terms inside the selected source only. Run another source after reviewing or adding this result.
Mining public market research with Perplexity…
Starting research...
Research Findings
Fresh mined findings are added here. You can edit them or add your own notes before analysis.
Editable
Removes repeats, junk notes, and weak material while keeping useful customer language.
Cleaning raw VoC notes…
Review Cleaned Buyer Language
Editable
Analyse VoC first to unlock continue.
Analysing voice of customer data…
Starting VoC analysis...
Recurring Buyer Themes & Language to Test
Where Buyers Are Now → What They Want Instead
Buyer Emotions & Language to Test
What Your Buyers Want Most
Identify the strongest desire driving your buyer's market.
Context Campaign OS will use
Editable
Confirmed Business & Offer comes first, followed by the selected Buyer Research analysis. Raw mining notes and earlier analysis versions are excluded.
Editing this copy changes only the next Core Buyer Desire input. It does not alter the saved Business & Offer or Buyer Research records.
Find the Strongest Buyer Desire
Campaign OS will identify buyer desires, score them, and map the deeper emotional truth behind the buying decision.
Analysing buyer desire…
Buyer Desires Found in the Research
Compare Buyer Desires
Best Buyer Desires to Test
What Each Desire Really Means
What Buyers Say, Feel and Struggle to Explain
Why Your Offer Wins
Connect product features, proof, and mechanisms to the buyer desire that matters most.
Find Your Strongest Offer Angle
Campaign OS will map features → benefits → emotions → desires and identify the strongest promise to lead with.
Mapping offer strengths to buyer desire…
How Your Offer Connects to Buyer Desire
Best Benefit to Test First
Buyer Awareness
Map the questions your audience asks at each awareness level. This shapes your headline strategy.
Map Buyer Awareness
Generates real audience questions across all 5 awareness levels + recommends your funnel entry point
Mapping states of awareness…
What Buyers Think at Each Awareness Level
Where to Enter the Conversation
Market Competition
Determine which of the 5 sophistication stages your market is in. This tells you how hard your copy has to work — and exactly what it needs to say.
Saved research and edits will be restored after refresh.
Uses competitor websites, Instagram links if provided, and public search to prefill this box.
Campaign OS is researching competitor claims…
Find How to Stand Out
Campaign OS will identify your sophistication stage and prescribe the exact headline strategy to cut through
Assessing market sophistication…
How Crowded Your Market Is
Messaging and Headline Ideas to Test
Create Marketing Content
Create ads, videos, emails, LinkedIn posts, blogs and articles using your saved strategy. Choose a campaign route, Buyer Awareness angle, channel and format to generate one focused piece of content at a time.
Writing copy…
Your Generated Content
Create Marketing Content
Create ads, videos, emails, LinkedIn posts, blogs and articles using your saved strategy. Choose a campaign route, Buyer Awareness angle, channel and format to generate one focused piece of content at a time.
Choose Your Campaign Direction
Choose one campaign route, one Buyer Awareness angle and one content format. Campaign OS will create one focused asset, with variants where the format supports them.
Current market context (optional)
Add one recent, sourced development after Campaign OS has applied your stage-wise strategy.
Off by default
Available for Educational Email, LinkedIn and Blog / Article formats. It is never added unless you turn it on.
Uses one existing Market Research allowance. Research is separate from the content credit.
Campaign OS checks the complete spoken word count and every chapter's speaking pace against the final duration.
Exact CTA Campaign OS will enforce
Choose the goal, CTA and next step.
One complete, validated and saved video-script package uses one content-generation credit. A failed, rejected, cancelled or unsaved result uses no accepted credit. Regenerate creates a new result and uses one new credit.
Use this for extra context, exclusions, tone notes, offer details or anything you want Campaign OS to consider for this content.
Creating focused content…
Your Generated Content
Final claims check
The generated copy may contain claims. Before publishing, please verify every claim, number, price, percentage, timeline, legal statement and market assertion against your approved business evidence.
Saved Marketing Content
Only saved content for this business is shown here.
Review Your Creative
Upload ad creatives. Campaign OS will score them against the strategy and rank them.
🖼
Drop creatives here or click to upload
Upload up to 4 images · JPG, PNG, GIF, WebP
Analysing creatives against the strategy…
Creative Review Results
Settings
AI requests are routed through Above Digital's server. API keys are not stored in this browser.
Team provider keys live on the server. Use this panel only to choose provider and model.
Beta Users
Payments, access, usage and beta progress. Paid customers and free testers are reported separately.
Loading beta users...
Campaign OS Plans
Simple monthly access to Campaign OS.
Checking allowance…
Campaign OS Starter
$15 /month
One active service, full strategy and 12 monthly content-generation credits.
Campaign OS Business
$39 /month
Up to three active services, full strategy and 12 shared monthly content-generation credits.
Services included in your plan
Need more Marketing Content?
Add 12 content-generation credits for $12. One credit creates one selected asset, usually with three variants.
Admin AI Settings
Update shared server-side API keys. Leave a field blank to keep the current saved key.
Perplexity is used for live research tasks when its key is saved. Leave any field blank to keep the existing saved key.
Campaign OS
Sign in or create your account to access Campaign OS.
New to Campaign OS? Your account will be created automatically.
Continue with email
We’ll email you a secure one-time link. No password needed.
Campaign OS support
Report a problem
Tell us what stopped you or didn’t work as expected.
✓
Problem report received
Campaign OS Updates
What's new in Campaign OS
Recent customer-ready improvements, newest first.
Fixed
Smoother workflow and more reliable Long-form Video
Long-form Video Scripts now keep their selected strategy evidence linked more reliably during generation.
The same claim, timing, complete-script and exact CTA checks still apply before a result can be saved.
Owner notes in Business & Offer now remain available when you return to the same service.
Each next stage opens at the top, and a fresh run keeps earlier results in Saved or History instead of showing them as the current result.
Open Marketing Content results now have a Close result control, without deleting the saved copy.
Continue working as usual. Earlier accepted results remain safely available in their saved history.
Improved
New Video channel and broader website research
Video now has its own Marketing Content channel for Facebook and Instagram ads, organic Instagram Reels, YouTube Shorts and Long-form Video Scripts.
Long-form Video can create a complete 2–3 minute or 5–8 minute script with chapters, visual direction, title ideas, thumbnail direction and a final CTA.
Business & Offer research can now read public landing pages whose content appears after the page loads.
Normal websites continue through the existing fast research path.
Source and claims checks still apply before research can be accepted.
For video, open Marketing Content and choose the Video channel. One complete saved video package uses one content credit. For research, add the exact public business or landing-page URL as usual.
Improved
More reliable content completion
Long-form Sales and Educational Emails now recover more reliably when a first draft is too short.
Current market searches can keep a strong qualifying source even when another returned item is unusable.
Create content as usual. If a request cannot be completed safely, nothing is saved and no content credit is used.
Updated
More useful Marketing Content
Create Promotional, Long-form Sales and Educational Emails for different campaign goals.
Add one optional, recent and sourced market development to selected Educational, LinkedIn and Blog / Article content. It stays off unless you choose it.
Emails are more complete, consistently formatted and remain available after refresh.
Every generated result includes a simple reminder to verify claims before publishing.
Open Marketing Content. Choose a suitable format, then turn on Current market context only when a timely angle will improve the asset.